Azhelle Wade: You are listening to making it in the toy industry episode number 107. This episode is a must-listen for anyone, beginner or expert, who wants to gain confidence with pitching or improve their pitching materials using tips from an expert. She shares information specifically on how to pitch directly to Hasbro, but she also shares tips that are useful for pitching to any company, like when to put text in your sizzle, how much information to share about where else you are pitching, and whether or not you need to make a prototype. Her division sees around 1,500 game submissions per year, so Tanya really knows what works in a pitch and what doesn’t. Today’s episode features an incredible interview with Tanya Thompson, the Senior Director of Inventor Relations for Hasbro Gaming. Stop imagining! Because that is what today’s episode is all about. Or, if they let you know exactly what they want to see in your sizzle reel. But what if you could get the inside scoop from an industry executive at a major toy company? Just imagine if someone from, say, Hasbro, told you exactly what pitching to their company is like, step-by-step. Pitching as a toy inventor can be an intimidating process, especially if you’ve never done it before.
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